Customers are connecting with businesses by phone more often than ever before. Each month CallX’s Media Buying Team spends millions of dollars on media across traffic sources such as Google, Bing, and Facebook.
While other companies focus on call duration to determine success, CallX believes that there is a better way to define success. Instead of focusing on call duration, CallX uses its proprietary AI-powered call tracking & analytics platform to buy the media that generates actual sales for its Advertisers. This means greater ROI for CallX Advertisers.
At CallX, we have moved beyond call duration.