Search Media Buying

As a Certified Google AdWords Partner with over 20 years of search marketing experience, the CallX media buying team is focused on delivering true performance for its advertisers. Although call duration is typically used to price calls in the pay per call marketing industry, we do things a little differently… and our competitors HATE us for it!

Powered by CallX ONE, our media buying team has a huge advantage. Sorry networks 🙁 Our technology allows our team to analyze thousands of keywords daily, measuring all aspects of campaign performance.

Are the calls being generated delivering actual sales for the advertiser or are they garbage customer service calls? CallX ONE has the answers.

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Video Media Buying

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Display Media Buying

Raise your hand if you know how to drive 1000’s of calls each day through Facebook. If your hand is still down, don’t worry. CallX’s media buying team drives thousands of calls each day through Facebook and other display sources such as Taboola, RevContent, and Outbrain. Yeap, we’re pretty awesome!

We’ll be honest with you. Buying display media is hard. Buying display media for the purpose of generating phone calls is even harder. Why?

So imagine you’re targeting someone on Facebook that is Male, Age 25-30, loves rap music and frequently wears dirty socks (we’re kidding about the dirty sock part). Now imagine your ad is in front of this person and they are ready to take action.
But wait! They’re in the waiting room of a doctor’s office and can’t make a phone call. See the problem?

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CallX vs Pay Per Call Network

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Company

Proprietary Call Tracking & Analytics Platform
Proprietary Lead to Call Automation Platform
Internal Media Buying
100% Media Buying Transparency
Licenses Invoca Call Tracking Platform
Cost Per Duration Pricing
Cost Per Sale Pricing